Margo Yudanova
Support for new families
baby sleep consulting & training
postpartum doula
"New parents, especially first time parents, need support every step of the way. I’m there to help them feel calm and confident in caring for their new baby”
MY PHILOSOPHY
Helping new parents learn to care for themselves and their baby is the first step in building a safe and emotionally healthy environment for the whole family. Welcoming a new life is an extraordinarily magical and wonderful event. It can also be overwhelming when faced with little sleep AND the need to care for an infant - from feeding to bathing and everything in between.
“New parents often think they should know how to care for a new baby. Why is that? It isn’t all intuitive. People should ask for help, and in many cultures they do. I was exhausted after our baby’s arrival and needed support in learning how to care for myself and this new baby at the same time. Margo was there every step of the way for us and helped teach me how to be a mom.”
- Lisa Carpenter
I work alongside families, in a gentle and unassuming way, to ensure they are able to rest and learn the skills needed to care for their baby. Rather than “instructing” I gently guide and encourage the parents in their new role, whether it be feeding, soothing, or reading the baby’s signs when its distressed. There is no “one right way” to do things. I help families to find their right way.
I support and educate new parents in a way that builds their confidence. Success for me is the family not missing me when our time together is over, because they have found their own rhythm to daily life as a family.
“Before having my first child I did everything I could to prepare myself. I found out almost immediately that there was so much that I didn't know - and couldn't know as a first time mom. Working with Margo the first crucial weeks after becoming a parent was invaluable! Her knowledge and experience was a resource that I am so grateful for. She helped restore my confidence in myself while giving me practical advice for the many questions and concerns I had about caring for my baby and myself”
- Marcy Wash
SERVICES
Sleep Consultation & Training for Babies
Sleep Consultation (0 + months)
For families who need a professional opinion on their baby’s sleep without follow-up support. If sleep training is recommended, I can guide you to the best next steps!
Sleep Training Support Virtual (4 + months)
This consultation offers comprehensive support, making sure you and your baby are on the right path to better sleep.
Overnight Sleep Training Support (4 + months)
Hands-on in person assistance and guidance to implement personalized sleep changes, helping your child develop healthy sleep habits.
Postpartum Night Doula Support
2-5 nights weekly, 2-12 weeks, depending on availability. 8hr night session 9:30pm-5:30am/10pm-6am
However, flexibility is at the heart of how I structure my services. We can adjust which days of the week I work, depending on the needs of the family. You may also decide that you want additional support once we start working together. Depending on my availability we can add days & weeks to my schedule and/or I can help you to find additional support.
Lactation Support
Address your specific needs and concerns during the postpartum period and breastfeeding journey. Expertise, evidence-based advice and practical tips to support breastfeeding success. Receive assistance with milk supply concerns, pumping, and any other breastfeeding-related issues you may encounter.
“Like many modern families, my husband and I live thousands of miles from our relatives, but we knew we'd benefit from some help when our first child arrived. Margo was the baby whisperer we needed in our lives. She offered a crucial, skilled set of extra hands and a relaxed and knowledgeable presence. She assisted with sleep training, shared resources like books and referrals and even helped us resolve a nursing issue. I recommend her to all my new mom friends!”
- Megan Miller
Not sure where to start? Feel free to reach out!
As a certified sleep consultant, with many years of postpartum night doula care experience, I’m here for you. If you’re looking for support and guidance, get in touch. I can offer personalized advice to suit your family's needs.
Fees
Please reach out for Postpartum Night Doula Support pricing
Lactation Support Virtual Consultation
Price: $200 | Duration: 1-hour virtual consultation & 15-minute Follow-up phone call: review progress, address concerns, and adjust the plan.
Sleep Assessment Consultation (0 + months)
Price: $175| Duration: 1-hour phone call
What’s Included:
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1-hour phone consultation to assess sleep concerns
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Advice on routines and sleep habits based on your baby’s needs
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Discuss your child’s sleep history, current challenges, and developmental milestones
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Receive tailored recommendations on sleep strategies that suit your family’s needs
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Understand whether further support is needed, helping you make informed decisions about sleep training
Not sure if sleep training is right for your baby? This consultation helps determine whether your baby needs formal sleep training or minor adjustments to their current routine. Ideal for parents who want expert advice without a full commitment.
Sleep Training Support Virtual Package (4+months)
Price: $600 | Duration: 2 Weeks of Support
For families needing more ongoing guidance, this package provides a personalized sleep plan and virtual support as you make key changes to improve your baby’s sleep. This package combines consultation, follow-ups, and ongoing support over an extended period.
What’s Included:
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1-hour virtual consultation to review sleep history, challenges, and goals
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Customized sleep plan to guide your baby towards healthy sleep habits
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One 30 min Follow-up call each week for progress tracking
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1 week of daily check-ins via text/email to address any concerns or challenges during implementation (between the hours of 1PM - 8PM )
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*Extend your support for $150 for an additional week
Overnight In-Home Sleep Training Package (4 + months)
Price: $1100 (First Night) / $950 (Each Additional Night)
For single babies. For families with multiple babies, please reach out for customized pricing.
Receive hands-on in person assistance and guidance to implement personalized sleep changes, helping your child develop healthy sleep habits.
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In-home overnight support (6:30 PM - 6:30 AM)
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1-hour virtual consultation to review sleep history, challenges, and goals. Assessment of your baby's temperament, sleep environment, routines, and behaviors
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Customized sleep plan to guide your baby towards healthy sleep habits
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Ongoing text/email support for questions and updates during sleep training (between the hours of 1PM - 8PM )
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1 follow-up call over 3 weeks to review progress
Half-Night Sleep Training Support Package (4+Months)
Price; $650 for First Night | $500 for Additional Nights
For single babies. For families with multiple babies, please reach out for customized pricing.
Ideal for parents needing in-home support during the first half of the night when their baby is most restless. This package also works well for parents who need sleep themselves but want to handle the second half of the night of sleep training on their own.
What’s Included:
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1-hour virtual consultation
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Personalized sleep plan
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6 consecutive hours of in-home support during the most challenging part of the night
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Emotional support and hands-on guidance in implementing the sleep plan
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Ongoing text/email support for questions and updates during sleep training (between the hours of 1PM - 8PM )
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1 follow-up call over 3 weeks to review progress
Contact me now to book a session or learn more about which package is right for you.
Experience, Credentials, Training and Affiliations
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Certified Infant Sleep Consultant
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Certified Postpartum Doula (CD)
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Certified Lactation Educator (CLE)
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Infant/Child & Adult CPR Certified
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TrustLine Certified (database of childcare providers that have cleared criminal background checks)
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Trained Postpartum Doula DONA International (Postpartum International Doula Training)
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Active member San Francisco Doula Group network, numerous Bay Area peer groups
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Volunteer Postpartum Doula, San Francisco General Hospital
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Supporting families with newborns and toddlers since 2011